Case Study: Borealis Hosts Interactive Leadership Event with Gatherly

Overview: Full-Service Event

Borealis Group, a global leader in pharmaceutical solutions, returned to Gatherly.io to host an exclusive leadership event.

With more than 100 participants joining remotely from all over the world, the event aimed at enhancing knowledge-sharing across departments.

Event Highlights

The event featured five custom floors, each serving a unique purpose -- from keynote presentation areas, planned activity areas to informal networking spaces.

As compared to a traditional webinar to progress their knowledge-sharing objective, ALL attendees had cams/mics on for the duration of the event, and each attendee had an average of 30 unique conversations.

Most people tune out during webinars, often focused on other screens... but with Gatherly's water-cooler-effect, this event progressed just like it would have in real-life!

Challenges & Objectives

Borealis sought to create a dynamic and interactive networking experience for its employees while ensuring a seamless and engaging virtual environment.

Key objectives included:

Encouraging organic and meaningful interactions among employees.
Enhancing internal communication and cross-departmental collaboration.
Utilizing a user-friendly, scalable platform that supports fluid networking.

Gatherly’s Solutions & Execution

To deliver an engaging and impactful experience, Gatherly provided:

Custom Virtual Spaces: Five uniquely designed floors tailored to different networking needs, including team collaboration areas, industry discussions, and informal social lounges.
Seamless Navigation & Fluid Networking: Participants could move freely between floors, fostering spontaneous conversations and strategic connections.
Interactive Features: Real-time video chats, breakout discussion rooms, and gamification elements kept engagement high and interactions natural.
User-Friendly Experience: The intuitive platform ensured a smooth experience for all attendees, minimizing technical barriers.

Results & Key Takeaways

Enhanced Engagement: Employees actively participated, leveraging Gatherly’s features to connect in a dynamic, flexible setting.
Seamless Virtual Experience: The event provided a natural networking atmosphere, replicating in-person interactions effectively.
Positive Feedback from Borealis: Attendees praised the platform’s ease of use and its ability to foster meaningful conversations.
Stronger Internal Connections: The event successfully strengthened team cohesion and collaboration across departments.

Conclusion

Through Gatherly.io, Borealis Group successfully hosted a high-impact internal networking event, reinforcing its commitment to fostering meaningful employee engagement and collaboration.

As a returning client, Borealis continues to trust Gatherly’s ability to create seamless, interactive, and effective virtual experiences.